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BUY SECOND-HAND CLOTHES FOR SOLIDARITY
8 reasons to buy second-hand clothes from a charity shop.
WHAT IS GREENWASHING AND HOW TO AVOID IT?
#GREENWASHING is a marketing tactic in which companies use false or exaggerated sustainability claims to make their products appear more environmentally friendly than they actually are. Trendy greenwashing can include vague or misleading claims on labels or advertising, the use of vague terms such as "green" or "sustainable" without scientific or environmental backing, or the use of certifications that are unregulated or verified by independent third parties. Their goal is to capitalize on consumers' growing concern for the environment, increase sales, and avoid criticism ✋ To avoid falling into trendy greenwashing, you can follow these tips: Research brands and their...
world water day
World Water Day is celebrated on March 22 of each year and its main objective is to raise awareness about the importance of water in the survival of life, the global water crisis and the need to seek measures to address it. The textile industry is one of the most polluting on the planet, and fashion production requires a large amount of water. From the cultivation of cotton or the corresponding fiber, to the manufacturing process, with fabric treatments and dyes, each garment you wear involves the consumption of many liters of water. For example, just for the production of...